Always Acknowledge Customer Preferences
According to United States Postal Service® statistics, 10 billion visitors went to usps.com in 2016. Those numbers speak to customers visiting to learn about information, services and tracking, but where are your business customers going to for their information, invoices or communications?
Every business owner needs to assess if their customers want their mail or invoices sent by email for review by phone or on a tablet/laptop/desktop. Undoubtedly, a fraction of customers want their information sent to traditional mailbox they open every day. What about if they want both? All those choices impact the business bottom line.
Neopost USA’s Kevin O’Connor says the pillars of business communication that need to be considered include customer engagement and revenue growth.
The E-Commerce Boom has Changed Student Buying Habits.
College and university campus mail centers have reached administrative and logistical critical mass. An ever-increasing number of new students combined with their well-established online buying habits and expectations have forced schools to ratchet-up their levels of student parcel delivery service. The new...